Laura Schillemans
Visual Storyteller

Telling the stories of
small businesses & non-profits

Brand identity & naming for Ver-Schil

Brand identity & naming for a personal coach, including website design and development (in Wix).


The logo consists of different semi-transparent layers, visualizing the word “ver-schil” which means two things in Dutch: “verschil” means different, “schil” means peel, and “ver-schil” together refers to peeling different layers of yourself, during the coaching sessions.




Graphic design, Web design